ideas4all was created by Ana María Llopis, founder and CEO 1993-2000 of Openbank –Grupo Santander– (first Internet bank in Spain and second in Europe when it was launched). Ana María has ample experience in new technologies and the Internet, and was president of Viaplus, an on-line shop of the period, and Razona, a Financial Consulting firm in the Internet, as well as Executive Vice-President of Indra, the most important Computing company in Spain. Ana María has a PhD from the University of California, Berkeley, in Engineering in Materials Science, Cum Laude, and is a Summa Cum Laude graduate in Physics from Maryland University, majoring in Mathematics.

Ana María Llopis has been a member of ABN AMRO Bank's Supervisory Board, until it was recently nationalized, and was non-executive board member of BAT. She is currently on the boards of Service Point Solutions, and Music Intelligent Solutions, with its website for musicians,  uplaya.com. She has also held top management positions at companies such as P&G,  Playtex, Schweppes and Banesto. (Banco Español de Credito)

She is also Vice-President of the José Félix Llopis Latin American Art Foundation, and was one of the 10 authors of the Code for Good Administrative Behavior in the Internet, drawn up for Companies listed in the Spanish Stock Exchange 2006-2007, and has been part of the Consulting Council for Internet Administration for the Spanish Ministry of Public Administration from 2006. She offers conferences on Open Innovation, Internet entrepreneurship, and Women in Business and Corporative Administration. She is active in social networks. Recently, she was a conference speaker at the Forum for the European Presidency in Madrid, on the subject of Innovation in Europe and its deficiencies.

Ana María has been recognized with awards such as the International Women's Forum Award for “Women who make a difference” in 2007, in Chicago. She lead the IWF program for leadership in 2007-2008, and was also named by The Times as one of the 100 most influential executives in the United Kingdom, and in 2005, was ranked 24th in The Mail's list of most influential women in the UK. She was awarded with Openbank's award for Financial Executive of the year in 1995, and the Institut Catalá de les Dones Award in 1997, as well as the award to Entrepreneur of the Year in 2001, etc.

Ana Amelia Serrano is the ideas4all Director of Marketing, Public Relations and Content. She graduated in Law at the Universidad Complutense and in Liberal Arts/Humanities at the Universidad CEU San Pablo. She did an international MBA at the IE Business School, after which she began her professional career as strategic consultant at Monitor Company, in Madrid and Los Angeles. Ana Amelia has always had an entrepreneurial spirit, passion for start-ups and for the Internet. During the first Internet boom in the 90’s, Ana Amelia was Director at Teknoland, one of the first Spanish companies dedicated to Design and Web Development for listed companies, later acquired by TERRA (TELEFÓNICA), and then Managing Director of its Internet Business Incubator. In 1999, Ana Amelia was co-founder and COO of a new business incubator /VC dealing with technology project s in Madrid. She was also partner and CEO of a small advertising, post-production and web design production company. She has recently taken part, as founding partner, in two other entrepreneurial projects: one in the field of software innovation for luxury hotel chains, the other in the field of high-end design furniture.

Fernando J. Echevarrieta, “Echeva”, is Director of Development and Technology at ideas4all. Executive MBA (from IE) and Telecommunications Engineer (Madrid Polytechnic University). Multidisciplinary, with a passion for innovation and technology, but also for other fields such as ethology, archeology or theology, he was associate professor at the Universidad Pontifica de Salamanca and has published over 140 investigative articles. Throughout his career in the business sector, he has always moved between technology and business: technological consultant and project manager at Qarana, financial services manager at Razona (first of the three companies in which he worked together with Ana M. Llopis) and Indra Sistemas, responsible for the team of architectural offers in the latter, and product development manager (internet and paper) at Yell Publicidad. With clear enterprising interests, Echeva, still a student, became involved in a budding Junior-Company movement in Spain, through ITEM-Consulting, and founded  Texware Comunicaciones S.L., of which he was also CEO. During his time as researcher at ETSI Telecomunicación, he also took part in the establishment of Agora Systems, a spin-off of Madrid Polytechnic University.

Ana Trullos, Graduated in Chemistry at the University of Santiago de Compostela (Spain), Organic Chemistry Post Graduate work at the University of Kent, Canterbury, U.K. Granted on International Marketing and Trade by the Madrid Chamber of Commerce at San Francisco (USA)
Internet Experience: Consors España (online broker of German origin): Marketing General Manager. Member of the Board and of the Executive Committee.
Open Bank (first telephone and Internet Bank and Broker in Spain): Strategy and Marketing General Manager.
Viaplus.com As strategy and Marketing manager of the first online store in Spain that did not survive the first crisis
Other Business experience:
Schweppes, S.A.: New Business and New Products Development Group Manager. Member of the European Committee of new products in London.
Banesto: Marketing Manager of Direct Marketing and Branch’s merchandising.
ICEX: Director of the Information and Analysis Division.
Procter & Gamble: Market Research Supervisor
As a freelance Strategy and Marketing consultant, during the last 5 years has worked for big brands such as CEPSA and Endesa (energy sector), esure (Internet insurance company), La Sexta (TV open channel), IKEA, Orange (Mobile Phones), and Master Card and Morgan Stanley (financial sector). 

Enrique Ayuso Canals,  Commercial Director
Graduated in Engineering from the Polytechnic University of Madrid, has a Master's Degree in Commercial Management and Marketing from CESEM Madrid and a Diploma in Marketing Strategy from INSEAD Fointenebleau-París.
Expert manager and consultant, having held management positions in Consultancy firms: Financial Services Manager for INDRA Systems (2002-2004), Executive Director of Financial Services at RAZONA-Coverlink (2001-2002), Director of Price Waterhouse's Marketing Division (1986-90), as well as in banks and multinationals: Manager and member of the Board of Directors of Open Bank (1994-2000), Quality and Customer Services Manager for Banesto (1990-1992) and Associate General Manager for Marketing at Schweppes SA (1993-1994).
He was also Director of Human Resources for Open Bank and Vía Plus S.A.
Since 2005, he has worked as a freelance Consultant in various international projects.
He is an expert in the Internet, having launched the first on-line bank in Spain (Open Bank), and has also taken part, as consultant, in a large number of internet (Banc Sabadell, Caja Madrid, Santander Mexicano, Cahoot…), e-commerce (Vía Plus S.A.) and open innovation projects (Grupo Santader-Universia, Banc Sabadell, Vodaphone, Unión Fenosa, IBM…)

Maria Luisa Herencia, Management and Accounting
Financial Director with over 15 years' experience in different sectors. Her experience has given her great operational and functional flexibility. Graduated in Economics and Business Administration from the Universidad Complutense in Madrid, and specialized in Finance at the University Center for Financial Studies, CUNEF. Her career has evolved through positions such as Financial Director at the EUROFORUM University Institute, Director of Operations at NETCONTENIDOS, S.A.

Her training has seen her particularly develop skills in implementation procedures, business plan design and financial control over projects, as well as the ability to supervise and motivate work teams.

Millán I. Berzosa, Dircom and Community Manager
Journalist specialized in Economics, and Consultant with a 10-year career in printed and digital press, has worked in web projects since 1998. Graduated in Law (Universidad Complutense and UNED), has a Master's Degree in Financial Markets (IEB), Specialization in Journalism and Communication (Recoletos), Product Manager (Madrid Chamber, IFE) and Excellent Program at IESE Business School in Madrid. He is an outstanding presence in social networks and is one of the most reputed individuals in various rankings of reference in the Internet. He also plays an active role in economics and technology forums and organizes events related with communication, the Internet, law and universities. He was Director of Communication and Community Manager at Comunitae. During the four years he spent working at La Gaceta, he was Editor of Markets and Businesses and in charge of the Industry and Construction sectors. He was previously also in charge of content at Finanzas.com, which he kept in second place in the ranking of Spanish financial websites for four years.

Maritza Tortolero Camposano, Assistant Community Manager
Graduada de Publicidad en 1991, se desarrolla profesionalmente en el área de realización y producción audiovisual, trabajando para distintas casas productoras y canales de televisión por cable. En 1993 realiza cursos especializados de guión, dirección y producción de cine en Florida, EEUU. Estudia en Roberto Mata, Taller de Fotografía (Caracas, Venezuela) y desde 1998 se dedica profesionalmente a la fotografía  en varios medios impresos, también exponiendo en diversas salas, museos (Salón Arturo Michelena, Museo Alejandro Otero, Salón Aragua...). Ha desempeñado labores de comunicación corporativa para empresas, asociaciones sin ánimo de lucro y ONGs (Gente Nueva, Paz Con Todo, Socieven, Amnistía Internacional) en diversas áreas como relaciones públicas e imagen (prensa, video, fotografía), y organización de eventos. Es miembro fundador y presidente de ANDAR (Asociación Nacional de Artritis, Caracas, Venezuela).

María Mazariegos, Comunicaciones con el Usuario, contenidos y Blog.
Licenciada en Periodismo en la Universidad Complutense de Madrid (España).
Experiencia en Internet: Ejerce una doble pasión por la escritura y el mundo de internet. Excelente representante de la Net Generation y una usuaria de Internet muy activa, participa en numerosas redes sociales y escribe sus propios blogs.
Tiene una mente creativa, que nunca deja pasar una oportunidad para dar rienda suelta al talento que atesora en diseño web y fotografía, con experiencia profesional en Press Media.

Rafa García, arquitecto Rails de software
Su carrera de informática comenzó siendo ya pequeño, el día que le regalaron un ordenador a su hermana y lo pusieron en su habitación. Desde entonces siempre ha estado rodeado de ordenadores. Estudió el CFGS de Administración de Sistemas Informáticos en el I.E.S. La Mercé y la carrera de Ing. Tec. Informática de Sistemas en la Universitat de Barcelona. Como entusiasta del software libre intenta colaborar en proyectos open source. Ha trabajado en diferentes empresas y estudios de Barcelona aprendiendo y siempre aportando todo lo necesario. Ha formado parte del equipo de ASPgems de Agustin Cuenca. Es una auténtica mente inquieta y como no solo de informática vive el hombre, desconecta practicando deportes como capoeira, hockey hielo o escalada.

Adrian Pradilla, Programación e Informática
Licenciado en Ingeniería Informática en la Universidad “Antonio de Nebrija” con honores: “Mención Nebrija 2007”. Madrid.
Experiencia en Internet: Proyecto “I-PETER II (Intelligent Personalized English Tutoring Environment - Entorno Inteligente Personalizado de Tutoría en Inglés)”.Participación en redes sociales: Trivago, Linkedin, etc.
Antes de trabajar en Ideas4all, Adrian era un ideator muy activo.
Otra experiencia:
Primer Analista de Sistemas en la Sociedad de Prevención de FREMAP, IBM y 20minutos.
Miembro del grupo de investigación “Artificial Intelligence Techniques for Linguistic Applications” - “Técnicas de Inteligencia Artificial para Aplicaciones Lingüísticas” (G87H31) UNED. Madrid.

Eduardo Martínez Echevarría, Programación e Informática
Licenciado en Ciencias Físicas por la Universidad Complutense de Madrid con la especialidad de Fundamental.

Su primer contacto con una empresa de Internet fue en 1995, Lander Internet, el tercer proveedor de acceso a Internet surgido en España. Ha desempeñado su carrera en puestos como Asistente de Dirección en Citigate Sanchis o Analista de Planificación y Reporting Emergia Contact Center. En todos los trabajos en los que ha estado ha desarrollado un perfil que le ha permitido moverse entre el área de desarrollo, la gestión de proyectos/clientes y el análisis, lo que le ha permitido profundizar tanto la vertiente más teórica como la puramente práctica, pero sobre todo no aburrirse nunca.

Leticia García de Ceca, Comunicaciones con el Usuario y contenidos
Licenciada en Periodismo y Artes Liberales / Humanidades en la Universidad CEU San Pablo. Actualmente está trabajando en un doctorado en Historia del Arte Moderno en la Universidad Complutense de Madrid.
Experiencia: Está interesada en la posibilidades e innovaciones que las nuevas tecnologías e Internet le pueden ofrecer a las Artes y los Medios; tiene experiencia profesional en ambos campos.
Es una usuaria activa de internet, y participa en numerosas redes sociales, una excelente representante de la Net Generation.

Vanesa Busto, Diseño
Licenciada en Bellas Artes por la Universidad Europea de Madrid.
Experiencia: aunque inicialmente parte de la creación plástica, el trabajo que desarrolla en ideas4all le ha permitido ampliar sus conocimientos en diseño gráfico y web, así como su aplicación en redes sociales 2.0.

Brian Subirana
Professor Brian Subirana is affiliate at the MIT School of Engineering and also teaches at Business Schools regularly (MIT Sloan, IESE and INSEAD).
Before becoming a Professor he worked with BCG (The Boston Consulting Group).
Prof. Subirana obtained his PhD in Computer Science at the MIT Artificial Intelligence Laboratory and is an expert in applications of new technologies into the real world (e.g. eBusiness, mobile commerce, RFID/EPC). He has an MBA from MIT Sloan and a B.Sc./M.Sc. In Computer Science from the Polytechnic University of Catalonia.
Other research interests: Technology and operations; computational modeling of firms; activity based performance measurement of complex processes; industry transformation; e-Contracting; information technology and executive leadership; advanced learning technologies
On Board since July 2009.

Carlos Barrabés
e-commerce Spanish pioneer. Co-founder of barrabes.com, a specialized Ski and Mountain internet store, first online profitable store in Spain. Nowadays an Internet guru.
On board since March 2009.

Inés de Leopoldo
Information Technology, Telecommunication, Internet and New Media expert. Inés has developed her career at NCR, Telecom Argentina, La Nación – newspaper and, lately, at Telefónica Group where she was General Manager of Terra in both Latin America and Spain and her past post was Corporate Director at CEO’s office.
Currently she is external advisor of some international consultancy firms and member of the Advisory Board of 2 technology companies: ideas4all and Senseek.
On board since April 2009.

Jorge Mata
Founder of  My alert 1999 personalized services via mobile phone. In 2001 My alert was purchased by Buongiorno listed in Italy
Founder and Chairman ob Berggi, inc. Located in Silicon Valley and offices in Beijing, Services and tools that will revolutionize the mobile 2.0  services.
Has been Board ,member of Companies in Silicon Valley Finland and Spain and is active investor to 15 technological start-ups. Previously Jorge worked art belle Labs US, Mckinsey Co Banco Santander and Broadvision
Jorge has been chosen twice  in 1002 & 2002 technological pioneer for the Davos World Economic Forum. He is a Physic Major Universidad Autonoma Madrid and New York U MBA
On Board since July 2009.

Juan Carlos Usandizaga
Ex IBM President (Country General Manager for Spain and Portugal).  Founder of Usandizaga & Canal Asociados, an e-headhunting and e-recruitment new company. Director of the Board of several companies, and co-founder of Lunatus.com, specialized in project integration in the culture, leisure and entertainment industry.
On board since April 2009.

Mercedes Domingo
Senior Consultant at The Extra Mile S.L., an investment and consulting company, she is founder and owner of FUNNYDOORS S.A.R.L., an emerging project that develops magnetic panels for use with kitchen appliances.
She began her career working in Marketing for pharmaceutical company BAYER (Spain). From there she moved on to SARA LEE, where she was Vice-president of the BIMBO division, and later she became President and General Director of EURODOUGH SAS (France), and finally General Director at SARA LEE, COFFEE AND TEA DIVISION.
Mercedes graduated and obtained her Master’s degree in Business Administration from ESADE, and has completed two International Management Programs from the Universität zu Köln and l'École des Hautes Études Commérciales.
She has been with us since June 2010.

Ángel Durández Adeva
Economics Graduate, Chartered Accountant.
Has carried out his professional career in the Auditing sector: Partner at Arthur Andersen.
Founding member of the Federation of Accountants and Auditors.
General Director and Board Member of Fundación Euroamérica, dedicated to the development of relations between the European Union and Latin America.
Currently:
President of Information and Control of Publications (OJD).
Independent Advisor to the Board of Telecinco.
Independent Advisor to the Board of Repsol.
Member of the Advisory Board of Iroko Films, Exponencial, DBP Consultants, Ambers & Co and FRIDE, among others.
Director of Arcadia Capital S.L.
Member of Foundations Germán Sánchez Ruipérez and Euroamérica.

Félix Ynduráin Muñoz
PhD in Physical Science, Universidad Autónoma, Madrid.
Permanent Professor in Physics of Condensed Matter, specialized in Solid States.
Has carried out intensive research with prolonged stays in different Research Centers: MIT, Xerox, IBM and the University of California, Berkeley in the United States, Cambridge University in the UK, the University of Paris Sud in France, and the Max-Planck Institute in Germany.
Over 120 scientific articles in internationally renowned publications, having obtained various scholarships and awards.
Management Experience:
Secretary General for Scientific Policy in the Spanish Ministry of Science and Technology.
General Directory of the Research Center in Energy, Environment and Technology (CIEMAT) of Spain's Ministry of Industry and Energy.
Advisor to CSIC, ENRESA, ENUSA and the Center for Oncology Research.
Member of the Advisory Committee of EURATOM, of the Advisory Committee of Sincrotón Catalán and Spanish representative at ESFRI.
Von Humboldt Research Award. 1 year in Germany, Max Planck Institute, in 1988.
In charge of the Spanish Delegation to the European Synchrotron Radiation Facility (ESRF) and member of the ESRF Council (1987-1993). In charge of the Spanish Delegation to the Institut de Laue-Langevin in Grenoble, for the use of neutrons in research (1987-1992). In charge of the Spanish Program MIDAS, with the support of Spanish Electric Utilities and the Inter-Ministerial Commission for Science and Technology, with the objective of promoting the development and application of Superconductivity in Spain (1988-1995).

Stanley Bendelac
Graduated in Business Administration from HEC (Paris).
Began his professional activity as entrepreneur, founding Advertising Agency Delvico (later purchased by the Bates Group), and Central Media (today Zenith Optimedia).
Ex President of Delvico Bates Spain, Chief Operating Officer of Bates Europe and Africa and Regional Director and President for Ibero-America.
International lecturer, and juror in many international advertising festivals.
Currently:
Independent Consultant for Companies, Investors and Funds.
Member of the Board of Directors and Advisors of various companies.
Lecturer.
In 2006, he published the best-seller “Never Tires La Toalla” (“Never Give Up”).
In 2008, he received an award for “Best Professional Career” in the advertising sector, given by Antonio Lebrija University.

Agustin Cuenca, Graduated in Computer Science at the Universidad Politécnica de Madrid, and European MBA by EAP (sponsored by Paris Chamber of Commerce). He has held several scholarships in research projects from Hewlett-Packard in San Diego, CA, USA and CISI Engineering in Sophia Antipolis, France.
Internet Experience: Started his relationship with Internet in 1987, first as a researcher and then from the business world.
Started several companies in Internet (ArteInversion, qarana solutions, Moobile Moonkey, ASPgems, Beruby.com) he specialized in linking technology and the business world being able to work with the top technicians as well as with business leaders.
CEO and founder of Qarana solutions he participated in most of the Internet banking projects in Spain, as well as worldwide (USA, Switzerland, Japan, Singapore, UK, France, Estonia, etc.)
Long time passion for the net and the innovation it fosters that shows at his blog http://blog.loscuenca.com. Agustin has being involved in the open source community since 1991.
Other Business Experience: Several research positions (INTA and GMV) linked to the aerospace industry and software engineering projects.